This “make money online” niche is a strange one in many ways and there’s no doubt IM or Internet marketing as it’s really known as has earned a bad name online with all the “pitchfest crap” going on from the so called gurus who cross promote each other with every launch that happens.
This is why I suggest ignoring the so called big names, they are not giving you want you really need to make money online, only their own or some cronies pitch to suck your wallet or purse dry and to get you on their email list for future pitches.
Often whatever it is they sell turns out to be useless, either because of the steep learning curve, or it’s is just a tool which doesn’t deliver….the problem is the promises and hype that goes with it which so often is misleading or plain lies.
Making money online does require a form of marketing, whether to people, or the search engines like google you will have to target something, someone, which one entirely depends on your niche and your money making strategy, affiliate sales, sales of own products, services, or even just using adsense.
There are several key positives and negatives to each strategy you use and it takes the right planning to decide which best fits your skills and more importantly still your audiences needs, be it people or search engines.
The simple truth is there are so many systems and strategies within the IM niche it does get a little confusing, distracting and is often a pain in the arse to get your hear around.
Internet Marking (IM) is basically marketing whatever online, there is no right thing or wrong thing to market unless you start to consider ethics, which is purely subjective to each of us.
I wouldn’t want to see you get “sucked in” like happens to a lot of us, mainly through the simple fact we started to consider “how to make money online” and like a new book reader in a library starting to feel overwhelmed when we looked online for the answers.
IM gets to the point where you go to bed with your brain buzzing, wake up with IM on the brain too…it’s a passion to a point.
Being new, if you are, you have a great starting point to work from as you do not have that “jaded” mindset like some of us had or have, you are like a school leaver choosing a career without the jaded view of what “work” is really like.
It’s the “newbies” who the so called big names target to exploit this freshness of mind, this enthusiasm to learn to earn.
A fresh marketer is not yet jaded by these gurus, don’t let it happen either.
In one sense we are all marketers, whether you agree with that or not is not really the issue as the truth we are all marketers be it online or offline, whether we like it or not…next time you see people chatting each other up in the pub, club etc, you will see it’s the truth.
You market yourself throughout life, when you go for an interview, meeting, whatever, its marketing.
This is something that “gets me” with marketing, I love to learn about it etc, but hate the negative aspect attached to it due to the bad practices of some people who care only about the money and it shows when you see them at forums etc giving out plain misleading advice and in a way spreading a bad mindset relating to “making money online”.
There is NO one way, no right way, wrong way to make money online.
Half the stuff we read is total bullshit really.
If you really want a crash course in marketing online and making money doing it, the one thing I could suggest is to create and sell an ebook, get buyers by promoting it using a free blog!
While there are some people who will ridicule this idea there are others who will agree it IS a great way to learn how to market anything online, and make money.
Why do this, and how to go about it?
Do you want to learn how to make money online?
Do you want to do it without spending money?
Want to have that crash course in Internet Marketing?
Let’s do that then. ;o)
Get your motivation lined up, what I mean by that is decide why you want to make money, is it to pay off the bills you have? Or is it to earn enough to take you on holiday?
Get a new car?
Whatever it is, that motivation will show through your work and everyone likes to see motivated efforts as apposed to just going through the motions.
Decide your topic, niche…if it’s a hobby one great as they do well due to having passionate users.
You want to have a niche that you know has buyers etc, one way is to check the “ads” by google on these search pages as it means advertisers are spending money within the niche.
Now you should have some idea of what you can write about, you will be able to do this so much easier if you are writing about something you have knowledge of, or a passion, or an expert with.
The action steps you need to take to make money online this way are…
A tip here is to create a google account, this will be handy for way more than you think. You can use all of googles aps, i.e docs, blogger, calender, gmail, adsense, etc.
Create the ebook, (pdf) easily done free using google docs, or openoffice, or adobe acrobat if you have that already.
The ebook can be as short or long as you like, just make it worth what you wish to sell it for. :o)
Now think about the keywords you will use to sell your ebook, and use these keywords where needed, like the title page of the site, blog you will use to promote it.
Ie… your hobby may be… “Harley Davidson’s” so you would use keywords like…
“maintaining harley davidsons”
“repairing harley davidsons”
“rebuilding harley davidsons”
These are keywords other people would use to type into the search engines, just like you did in the research process.
So you need also to set up a page or site to sell it from…use blogger to create a presell blog and make sure you use keywords in the title of the blog as well as the blog url…
I.e “www. harley-davidson-tips.blogspot.com” is an example with related keywords.
Now you just create a few decent tips post (400 word articles) to add to your blog using keywords where you can, in the title, first sentence, and a few times spread throughout the post content.
Add a post everyday over the first few weeks to get that ball rolling.
While doing this, you are writing and creating a pdf ebook with all your best tips, inside knowledge which you will eventually sell via the blog.
You will need to have a payment set up, using paypal is an easy way to get started on this.
Set up a payment button, and get the html code for that to add to your blog.
After creating the pdf ebook, take a few sample tips from this and create a smaller pdf to give away to your blog readers, this smaller pdf has a link to buy your main pdf ebook inside it. :o)
If you are sticking with no outlay, you can use your email to send the pdf each time someone request it, or have it set up as an auto response as can be done with googles gmail, this is not ideal really as you would end up sending it to anyone who emailed that email address you have set it up on.
Really you would want it to be instantly delivered to them an autopilot after payment
and only after a payment has been made.
Do this by setting up an email autoresponder to send the ebook after payment.
This is anything would be your only outlay, used well you will build two list, one for the free pdf people and the other for those who buy the main book.
Now you have an ebook or two (if doing the smaller givaway too), a blog and it’s just joining the dots now to make it all work.
On the main blog you can add the link to another page where you sell your ebook, simply create a blog page with the details of the book and put the link on the main blog sidebar.
Ie… main blog is www. harley-davidson-tips.blogspot.com
On this blog write about what the ebook is, ie a form of sales letter.
Add the ebook blog url to your main blog sidebar.
You can add the pdf to the first email (autoresponder) response to be sent after payment via paypal.
Now it’s promoting the blog and ebook in order to get the first sale.
You could do this by joining forums and commenting on blogs in the related niche, ie, harley fan sites and blogs etc.
Another way is to write a great 500 word article with a link at the bottom pointing back to your main blog url, add this article to a few article directories bearing in mind each one will give you a good backlink so use keywords in the title, and a few through the article itself.
When you make that first sale is anybodies guess, but…
Once you have got this far you know what it really takes to make money online.