An interesting conversation I had recently, I won’t say who with obviously or where, simply because it’s not relevant but what we discussed was.
This reader of my blog, friend on social sites, and a real offline friend just emailed me in general chatter mode really.
The conversation came to a point where they mentioned having difficulties, just like the rest of the people with the economy taking a downturn etc.
Obviously anyone with work is worried about one main thing, “security” of that job.
No real “jobs for life” anymore as they say, which is probably 80% true.
They mentioned they are actually looking for a job as the 3 kids are all at school, hubby is working but worried like most are.
I just mentioned why not start “doing something online” while looking for work?
“Like what?” she asked, “what you do? blogging or whatever it is?”
“Could do” I replied, or any number of things really, it depends what you could do.
“All I want is to simplify life lol” she said.
“I can’t do a blog and look after the kids and do the house work! And what the hell would I even blog about, goddamit”
I remembered something I had seen a few days earlier, told her I will get back to her.
Funny where Valuable connections can be made and how.
So, I messaged her…I said…
“I’ll blog about it, but send you an email first”, both happy that both of us get the value, but me sharing lets you take the value of it to do whatever with as you will. 😉
I realised that ALL of the above issues she had could be the very things to blog about.
Here we go…
You are rushed off your feet, kids, housework all taking your time and energy, so what could you really do about that?
You think…”Rob says, blogaboutit!! But how???”
I was browsing a very interesting site when I came across a perfectly good way to learn how to Simplify your life, indeed someone like my friend here is the perfect match in some ways.
Cheaper than fish and chips! Simplify your life
Then you can start applying these to your life, simplifying it, you can blog about how you are applying it to your life, what it’s doing for you what works, what doesn’t etc, posting maybe daily when you have a spare 20 Min’s etc to write it.
Your friends start to read your blog, they tell others and you start getting more readers, all the while you continue posting what YOU learn from YOUR actions.
You are not teaching directly, but indirectly by sharing, sharing YOUR experiences, this is you creating social proof, after a few weeks, you get more time due to the success of applying it, writing better posts, all the while you actual writing is improving.
You continue to apply and grow, your friends start asking “where they can get that book?”
You then realise you are an affiliate, you can post a link to the book while anyone who buys it will be contributing to YOU earning money, and they will buy it because of the social proof you have provided.
They may apply it but not blog about it like you did, so they will just continue reading your blog, sharing it with others, and this buying cycle will happen again.
You realise you are succeeding here, then you go check out the book writers blog, and see a great new way you can also grow your blog content, writing less at times.
Then your friends start to email you, commenting on your blog, sharing things that are working for them.
You could then ask a few to be “guest writers” on your blog, maybe let two people write a post once a week, that two days less blogging for you and you still have the content and further social proof…leading the cycle again, more eyeballs, more book sales.
You then start to see how you can add other valuable streams of income to your blog, like related products or complementing products.
Then you see how you can start to build an email list from your blog, which you can develop a better and more closed conversational relationship with your community.
It’s only showing in those who subscribe to the list, not on the blog.
Maybe do better things with the list, provide even more value to them than on the blog….doable if all your post are by guest bloggers. ;o)
Other ideas start to become visible with your growing learning curve which you know will help your community.
You can’t believe how far you have come just for taking action, life is simplified, calmer and you are in control, creating your own “security”.
You started to see how you can turn your best content into a….book!
Then sell that, get an army of fans selling it for you too.
All it took was that you realised “if he can do it, with more on his plate than me, I can do it too.”
One of you may just go for it… 😉